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Introduction to Advertising and Promotion Management Introduction to Advertising and Promotion Management

Categories

  • computers
  • economics
  • Accounting
  • Others
  • management
  • e-commerce
  • OB
  • finance
  • laws
  • business

Authors

  • Balshaw- Tony
  • Layton- Allan
  • Alex- Frino
  • Kemper- Robert
  • John- Gilbert
  • Shay- William A.
  • Jane P.- Laudon
  • Shah- Nilesh
  • Henry- Porter
  • Burrell- Gibson