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Introduction to Advertising and Promotion Management Introduction to Advertising and Promotion Management

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  • business
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  • UUIS8008
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  • marketing
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Authors

  • glenn- jones
  • Daley- Bill
  • Barrie G.- Dale
  • Mark W.- Johnston
  • Ray H.- Garrison
  • Elliott- Geoffrey
  • Kalakota- Ravi
  • Veaux- Richard D. De
  • Cameron- Alan Ferguson
  • Shah- Nilesh