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IMC Plan Pro Handbook for Integrated Advertising  Promotion and Marketing Communications IMC Plan Pro Handbook for Integrated Advertising Promotion and Marketing Communications
Integrated Advertising  Promotion  and Marketing Communications Integrated Advertising Promotion and Marketing Communications

Categories

  • finance
  • marketing
  • business
  • Accounting
  • OB
  • Others
  • UUIS8008
  • management
  • economics
  • e-commerce

Authors

  • richard- hession
  • Conklin- William Arthur
  • DuBrin- Andrew J.
  • Inc.- Kaplan
  • microsoft- press
  • John H.- Wellemin
  • Muehlbacher- Hans
  • Albrecht- W. Steve
  • mike- shaw
  • Bill- Rancic